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Monthly Blog Update – August 2010

6 September 2010 No Comment


To start off this month’s update on online income and traffic, I want to explain why I do this.  If you’re new to the blog, you might wonder why I’m talking about blogging on a blog about financial topics.  Well, my view is that creating secondary income sources is the most impactful thing you can do for your finances.  Furthermore, creating online income is probably the easiest and lowest risk opportunity for you to create another income stream.  This report is my monthly update on this journey.

As you can tell if you continue reading, I’m now bringing in over $1,000 $1,500 in extra income every single month because of my blog.  This is my goal, and my continuing goal is to increase this monthly income as I move forward.  The end goal is to achieve full-time income replacement through online sources.  This would lead to a completely different lifestyle for myself and for most of you I would assume.  If you’re interested in starting a similar journey, I have plenty of information here on this blog to help you launch.  To start, check out the information on the Online Income page.

Let’s get to the numbers for August 2010…

Traffic & Readership

I like to break my traffic down into three categories: visits, page views and eye ball time. Since page views per visit can depend on a look and feel and how a blog is organized, the eye ball time is probably the most accurate number when comparing blog to blog. Let’s look at each…

Total Visits

October 2009: 6,387 visits
November 2009: 6,996 visits
December 2009: 7,735 visits
January 2010: 12,354 visits
February 2010: 11,947 visits
March 2010: 13,208 visits
April 2010: 11,943 visits
May 2010: 12,050 visits
June 2010: 12,065 visits
July 2010: 17,118 visits
August 2010: 17,487 visits

Search Traffic

October 2009: 3,570 visits
November 2009: 4,075 visits
December 2009: 3,954 visits
January 2010: 5,922 visits
February 2010: 5,533 visits
March 2010: 6,710 visits
April 2010: 5,991 visits
May 2010: 5,035 visits
June 2010: 4,547 visits
July 2010: 6,808 visits
August 2010: 7,224 visits

Direct Traffic

October 2009: 1,245 visits
November 2009: 1,230 visits
December 2009: 1,738 visits
January 2010: 2,370 visits
February 2010: 2,035 visits
March 2010: 2,425 visits
April 2010: 2,319 visits
May 2010: 2,575 visits
June 2010: 2,819 visits
July 2010: 3,835 visits
August 2010: 4,928 visits

Referral Traffic

October 2009: 1,572 visits
November 2009: 1,691 visits
December 2009: 2,043 visits
January 2010: 4,060 visits
February 2010: 4,378 visits
March 2010: 4,071 visits
April 2010: 3,633 visits
May 2010: 4,440 visits
June 2010: 4,698 visits
July 2010: 6,464 visits
August 2010: 5,333 visits

I essentially maintained my traffic from the previous month – if you remember, the move up last time was substantial so I’m fine with keeping the level solid.  Referrals were down mainly since one of the sites I write for (seekingalpha.com) did not produce as many hits which is fine.  I have some more arrangements in the works that should increase the referrals.  Best of all, search traffic and direct traffic was at all time highs.

Page Views

October 2009: 19,155 total page views
November 2009: 20,500 total page views
December 2009: 23,418 total page views
January 2010: 36,023 total page views
February 2010: 33,725 total page views
March 2010: 36,776 total page views
April 2010: 32,670 total page views
May 2010: 33,035 total page views
June 2010: 39,208 total page views
July 2010: 61,120 total page views
August 2010: 66,599 total page views

Eye Ball Time

October 2009: 1:44 per visit = 664,248 total seconds = 184.51 hours
November 2009: 1:57 per visit = 818,532 total seconds = 227.37 hours
December 2009: 1:48 per visit = 835,380 total seconds = 232.05 hours
January 2010: 1:49 per visit = 1,346,586 total seconds = 374.05 hours
February 2010: 1:43 per visit = 1,230,541 total seconds = 341.82 hours
March 2010: 1:34 per visit = 1,241,552 total seconds = 344.88 hours
April 2010: 1:45 per visit = 1,254,015 total seconds = 348.34 hours
May 2010: 1:25 per visit = 1,024,250 total seconds = 284.51 hours
June 2010: 2:04 per visit = 1,496,060 total seconds = 415.57 hours
July 2010: 1:48 per visit = 1,848,744 total seconds = 513.54 hours
August 2010: 2:16 per visit = 2,308,284 total seconds = 641.19 hours

Google Analytics is the source of all traffic data

Blog Income

As I mentioned above, I dropped Adsense from 20smoney.com near the middle of the month of June.  This means that the following Adsense numbers no longer really apply, but I do have a few “niche” sites that bring in some Adsense revenue.  So, this month’s Adsense revenue reflects a couple weeks of 20smoney.com ads plus other sites that I have.

Adsense Revenue

October 2009: $38.60
November 2009: $75.40
December 2009: $59.28
January 2010: $171.79
February 2010: $68.39
March 2010: $121.28
April 2010: $149.40
May 2010: $158.68
June 2010: $84.51 – From here on, Adsense no longer the focus
July 2010: $115.56 – All Adsense revenue driven from other sites (not 20smoney)
August 2010: $165.90 – All Adsense revenue driven from other sites (not 20smoney) – nearly $100 from my new site SaturdayDownSouth.com

Other Advertising Revenue

November 2009: $285.00
December 2009: $90.00
January 2010: $90.00
February 2010: $290.00
March 2010: $435.00
April 2010: $910.00
May 2010: $1,148.75
June 2010: $1,350.75
July 2010: $1,680.00
August 2010: $1,967.00

Online income continues to move higher.  The $2,000 level of monthly income is breached for the first time.  The breadth of the income sources also continues to increase which is very good as well.  While the sources of income are spreading even outside 20smoney.com, 20smoney.com is still the center of all activity.  Some advertising deals that happen for other sites are a result of 20smoney.com still.  This blog makes everything happen.  Next milestone: $2,500 per month.

Overall Thoughts

The month can be summed up by steady traffic and increasing income – definitely an acceptable situation.  I’ll need to start searching for the next leg up in traffic here at 20smoney.com while maintaining and growing income.  Traffic growth is a slow and steady process.

Side note: My new website www.SaturdayDownSouth.com is killing it in traffic.  The site has been online just over 2 months, and I’m getting 3-5 times the daily traffic on that site that I’m getting on 20smoney.com.  The site is still too new to be generating much income (except from Adsense as detailed above), but I think the potential is massive in the near future.  I will continue to update everyone on this site as well since I think it might get huge.  I’m very curious to see what the revenue potential is for a sports site vs. a finance site.

Overall, I’m continually encouraged and I think great things are on the way!

2010 Goals Progress

We are officially eight months through 2010.

  • Alexa ranking under 120,000 by the end of 2010 – Don’t care about Alexa rankings since they’re incredibly inaccurate gauges of traffic
  • Google Pagerank of 5 by the end of 2010 – Done
  • 25,000 visits a month by the end of 2010 – I’m starting to think that this is possible with my current jump in traffic – if we hit 25,000 visits a month, we should be well over $2,000 in monthly income and maybe more.
  • Averaging over $100 per month in Google Adsense income by the end of 2010 – Done
  • Averaging over $400 per month in total blog income by the end of 2010 – Done
  • 1500 RSS subscribers by the end of 2010 – Growing slowly.  Probably won’t hit 1500 – I’m content with 1000-1200 at year end.

I’m going to have to start making some 2011 goals soon!  Time to start advance planning!

Additional Opportunities

If this traffic and income report inspires you to get started, I want to be a part of it.  There are many benefits to partnering with bloggers – especially bloggers with established blogs that have consistent traffic and are earning money.  I have a few other sites that I’m looking to ramp up and would like to partner with you and your up-and-coming blog.  If you might be interested, contact me.

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